How to Take a Vacation From Your Practice

When you are the sole practitioner in your clinic you ARE the business. Not only that, you are the product as well.

When things are rocking and rolling, referrals are pouring in, and you are treating patients by the truckload…ALL IS GOOD in the world!

But wait! What happens when you get sick, want to take vacation or break your hand?

Taking a day or a month off from your clinic means…

A) That you are anxiety free and your business is running without you. B) That you aren’t making money. C) Day off? What’s a day off?

If you answered A, you may ...

Quick Ways to Add Patients Who Pay Cash

You know that I’m a “say it like it is” kind of PT. When I use the word “courage”, I really mean it. My Courage Formula looks like this:  COURAGE = IMPLEMENTATION + MULTIPLICATION + RETENTION.

Smart PT private practice owners and budding entrepreneurial physical therapists understand that the injection of CASH paying programs into their menu of services is not only necessary…it’s essential to the survival of their practice in this economy and competitive market. These are the PTs that are making money working smarter, not harder.

So, why are so many PT ...

Physical Therapy & FITNESS – Radio Interview

It’s official! The news media has caught on to the RADICAL IDEA (*said with sarcasm) that physical therapists should be implementing fitness programs in their practices.

Listen to the interview here!

The progressive radio show PT Talker interviews me, Laura Miranda, (woohooo!) on the groundbreaking  program where we show physical therapists how to avoid insurance headaches by implementing CASH based pr ...

#1 Factor Limiting Your Success (shocking!)

Before I even start this post, I will answer the title question…

It’s YOU!

In order to grow we have to risk giving up the way in which we see ourselves, which is a pretty scary thing to do.

No matter how stressed-out we are from our practice, how much extra responsibility we are carrying, how addicted to destructive time wasting behaviors and people we may be…this persona we’ve built is comforting because it is the only sense of “self” that we know.

Yet, shedding this old, toxic “self” is what is called GROWTH.

Letting go of who you “think you are” ...

All Cash PT Practice (VIP Interview)

The economy is crap!

Unemployment is at its highest rate in years!

Stay safe with business-as-usual, it’s the only way to survive!

Whether these are the little voices in your head, the messages you are hearing on the news or the feedback from loved ones and business partners…IGNORE THEM! 

Conducting your business from a fear based mindset will plant the seed and inevitably GROW more fear, lack, and virtually paralyze any positive forward motion.

Liste ...

Top Minds in PT (in 1 place)

I’m just coming down from the high of speaking at the Private Practice Summit in Rutherford, NJ this weekend. (I was the only female presenter, I might add!)

This was unlike any conference for Physical Therapists that I have ever been to because it assembled speakers who are the real movers and shakers in the industry right now.

One speaker in particular that I bonded with was  Armando Cruz.  He is one of those ...

5 Critical Mistakes PTs Make With Fitness Programs (audio)

By now you all know the value of adding additional revenue streams to your physical therapy practice above and beyond traditional insurance reimbursed PT.

But, if you are like most PTs out there (including myself when I 1st began providing fitness programs in 2005) you are hesitant and unsure how to move ahead with this grand plan.

Before you even think about it for 1 more minute, listen to the 5 most common mistakes and missteps PTs make when starting a group fitness program that can leave the program dead in the water before it even begins!  Do yourself a favor….listen up and learn from your peers:

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How Understanding Leads to More Sales

Nine out of ten physical therapists tell me that their biggest problem when attempting to fill their group fitness program is CLOSING THE DEAL.

When promoting a fitness program for women, it is imperative to understand where THEY are coming from. Women are skeptical of most weight loss programs because by the time they reach you they have already attempted the gym, purchased multiple workout DVDs and perhaps even used a 1-on-1 trainer only to be disillusioned by little to no results.

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Success is Measured in #s (weird concept)

It has been said that true success can be measured by the # of people you “touch” each day.

The more people that you can convey your message to, the better service you’ll be able to provide AND the larger the impact you will have on a greater number of lives. So, it’s really a numbers game at the end of the day.

With that being said, the current traditional model of Physical Therapy is one that breads a herdsman-like mentality:

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Can PTs Teach Wellness? (Teleseminar Tonight!)

I was recently chatting with a buddy of mine, Nitin Chhoda, who if you don’t know by now is what most consider the top PT marketing guru in our industry at the moment. His blog Nitin360.com is the portal for the most comprehensive marketing programs and systems and hosts tons of FREE kick a$$ content.

As we were chatting it up on the phone I let him know about this blog that I started and he instantly wanted to get me on a call to shoot out even more great content to his subscribers.

So here is how you get to be a part of this guys!

“The BLUEPRINT For a Cash Paying Practice”

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